Privacy Policy

Privacy Policy

Direct CBD Online respects your privacy and we want to inform you about how and why we collect, use, and share your data.   This Privacy Policy applies to all of your activities engaged in with Direct CBD Online (e.g., purchasing products, reviewing educational materials, receiving purchase rewards, etc.), including all of its websites (e.g., www.directcbdonline.com and www.directcbdwholesale.com) (“Services”).

  1. Data You Give Us

Direct CBD Online may collect different data from or about you, depending on how you use Direct CBD Online’s Services.  Some of the data we may collect includes:  (1) data related to your user account, including your e-mail address, password, gender, date of birth, company name, etc.; (2) data related to any user profile you create, including comments or posts made by you on Direct CBD Online’s website, your testimonials about Direct CBD Online’s product or services, etc.; (3) which products you purchase; (4) payment and billing data; (5) communications you have with Direct CBD Online, including your communications with Direct CBD Online support; (6) technical data related to your device, including your type of device used to access Direct CBD Online’s services, your IP address, browser type, etc.; (7) data showing your usage of our Services, including pages you visited, items you have purchased, etc.  We may store this information in a manner that associates it with your account.

  1. How We Receive Your Data

Direct CBD Online and service providers acting on its behalf (like Google Analytics and third party advertisers) use server log files and automated data collection tools like cookies, tags, scripts, customized links, and device or browser fingerprints when you access and use the Services. These methods automatically track and collect certain data when you use Direct CBD Online’s Services. In some cases, Direct CBD Online ties data gathered through those Data Collection Tools to other data that we collect as described in this Privacy Policy.  Direct CBD Online uses cookies (small files that websites send to your device to uniquely identify your browser or device or to store data in your browser) for things like analyzing your use of the Services, personalizing your experience, making it easier to log into the Services, and recognizing you when you return.

Direct CBD Online also uses third-party browser and mobile analytics services like Google Analytics. These services use data collection tools to help analyze your use of the Services, including information like the third-party website you arrive from, how often you visit, events within the Services, usage and performance data, and where the application was downloaded from. We use this data to improve the Services, better understand how the Services perform on different devices, and provide information that may be of interest to you.

  1. How We Use & Share Your Data

Direct CBD Online does not sell, rent, or lease its customer lists to third parties.  Direct CBD Online uses your data only to assist it in operating its business and to provide you with the best selection of products and educational materials available.  To that end, Direct CBD Online uses your data in the following ways:  Provide and administer the Services, including to display customized content and facilitate communication with you and others; Process your requests and orders for products or other similar information; Communicate with you about your account; Manage your account preferences; Solicit feedback from users; Market and administer surveys and promotions administered or sponsored by Direct CBD Online; Learn more about you by linking your data with additional data through third-party data providers or analyzing the data with the help of analytics service providers; Identify unique users across devices; Tailor advertisements across devices; Improve our Services and develop new products, services, and features; Analyze trends and traffic, track purchases, and track usage data; Advertise the Services on third-party websites and applications; As required or permitted by law; or As Direct CBD Online, in its sole discretion, otherwise determines to be necessary to ensure the safety or integrity of its users, employees, third parties, the public, or Direct CBD Online’s Services.

Direct CBD Online may, however, share your data with third parties as follows:

  • Direct CBD Online may share your data with third-party companies who perform services on Direct CBD Online’s behalf, like payment processing, data analysis, marketing and advertising services (including retargeted advertising), email and hosting services, and customer services and support. These service providers may access your personal data and are required to use it solely as we direct, to provide our requested service.
  • Direct CBD Online may share your data as necessary to administer, market, or sponsor promotions and surveys you choose to participate in, as required by applicable law (like to provide a winners list or make required filings), or in accordance with the rules of the promotion or survey.
  • Direct CBD Online may disclose your data to third parties if Direct CBD Online (in our sole discretion) have a good faith belief that the disclosure is: Permitted or required by law; Requested as part of a judicial, governmental, or legal inquiry, order, or proceeding; Reasonably necessary as part of a valid subpoena, warrant, or other legally-valid request; Reasonably necessary to enforce our Terms of Use, Privacy Policy, and other legal agreements; Required to detect, prevent, or address fraud, abuse, misuse, potential violations of law (or rule or regulation), or security or technical issues, or; Reasonably necessary in Direct CBD Online’s discretion to protect against imminent harm to the rights, property, or safety of Direct CBD Online, its users, employees, members of the public, or its Services.
  • If Direct CBD Online undergoes a business transaction like a merger, acquisition, corporate divestiture, or dissolution (including bankruptcy), or a sale of all or some of its assets, we may share, disclose, or transfer all of your data to the successor organization during such transition or in contemplation of a transition (including during due diligence).
  • With your consent, Direct CBD Online may share data to third parties outside the scope of this Privacy Policy.
  1. Security

Direct CBD Online takes appropriate security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal data. Unfortunately, however, no system can be 100% secure, so Direct CBD Online cannot guarantee that communications between you and Direct CBD Online regarding the Services or materials, or any information provided to Direct CBD Online in connection with the data we collect through the Services, will be free from unauthorized access by third parties. Your password is an important part of our security system, and it is your responsibility to protect it. You should not share your password with any third party, and if you believe your password or account has been compromised, you should change it immediately.

  1. Your Rights

To opt out of receiving any promotional communications from Direct CBD Online, you can use the “unsubscribe” mechanism included in the communication.  Note that regardless of your email preference settings, we will send you transactional and relationship messages regarding the Services, including administrative confirmations, order confirmations, important updates about the Services, and notices about our policies.  Any other “opting out” would need to be completed by you through your internet browser settings.

After termination of your account with Direct CBD Online, some or all of your data may still be visible to Direct CBD Online. Even after your account is terminated, we retain your data for as long as Direct CBD Online has a legitimate purpose to do so (and in accordance with applicable law), including to assist with legal obligations, resolve disputes, and enforce Direct CBD Online’s  agreements. We may retain and disclose such data pursuant to this Privacy Policy after your account has been terminated.

To request to access, correct, or delete your personal data, email us at info@directcbdonline.com.  Please allow up to 30 days for a response. For your protection, Direct CBD Online may require that the request be sent through the email address associated with your account, and Direct CBD Online may need to verify your identity before implementing your request.

  1. Children & Individuals Under 21 Years of Age

Direct CBD Online does not knowingly collect personally identifiable information from children under the age of twenty-one.  If you are under the age of twenty-one, you must not use these websites.

  1. Jurisdiction-Specific Rules & Notices

If you are a California resident, you have the right to request certain details about what personal information Direct CBD Online shares with third parties for those third parties’ direct marketing purposes. To submit your request, send an email to info@directcbdonline.com with the phrase “California Shine the Light” or “California CCPA Request” and include your mailing address, state of residence, and email address.

In addition, know that the California Consumer Privacy Act of 2018 (“CCPA”) provides California resident consumers with specific rights regarding their personal information.  You have the following rights, under the CCPA:

Access to Information and Data Portability

You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request, we will disclose to you:

  • The categories of personal information we collected about you.
  • The categories of sources for the personal information we collected about you.
  • Our business or commercial purpose for collecting or selling that personal information.
  • The categories of third parties with whom we share that personal information.
  • The specific pieces of personal information we collected about you (also called a data portability request).
  • If we sold or disclosed your personal information for a business purpose, two separate lists disclosing:
    • Sales, identifying the personal information categories that each category of recipient purchased; and
    • Disclosures for a business purpose, identifying the personal information categories that each category of recipient obtained.

 

Deletion Request Rights

You have the right to request that we delete any of your personal information that we collected from you and retained (with certain exceptions). Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.

We may deny your deletion request if retaining the information is necessary for us or our service providers to:  complete the transaction for which we collected the personal information; provide a good or service that you requested; take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you; detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities; debug products to identify and repair errors that impair existing intended functionality; exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law; comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 seq.); engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent; enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us; comply with a legal obligations; make other internal and lawful uses of that information that are compatible with the context in which you provided it.

To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by e-mailing info@directcbdonline.com.  Only you or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.

You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:  provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative, and describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.  Making a verifiable consumer request does not require you to create an account with us.  We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

Response Timing and Format

We try to respond to a verifiable consumer request within 45 days of its receipt.  If we require more time (up to 90 days), we will inform you of the reason and extension period in writing.  If you have an account with us, we will deliver our written response to that account.  If you do not have an account with us, we will deliver our written response by mail or electronically.  Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt.  The response we provide will also explain the reasons we cannot comply with a request, if applicable.  For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.  We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded.  If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not: deny you goods or services; charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties; provide you a different level or quality of goods or services; suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

Direct CBD Online is headquartered in North Carolina, and in order to provide the Services to you we must transfer your data to the United States and process it there. By visiting or using Direct CBD Online’s Services, you consent to storage of your data on servers located in the United States. If you are using the Services from outside the United States, you consent to the transfer, storage, and processing of your data in and to the United States or other countries. Specifically, personal data collected in Switzerland and the European Economic Area (“EEA”) is transferred and stored outside those areas.  By submitting your data or using our Services, you consent to the transfer, storage, and processing by Direct CBD Online and its processors and agents.

  1. Updating the Privacy Policy and Incorporation of Terms

When Direct CBD Online deems it appropriate, it may update this Privacy Policy to clarify its practices or to reflect new or different practices.  Direct CBD Online reserves the right in its sole discretion to modify and/or make changes to this Privacy Policy at any time. If Direct CBD Online makes any material change, it will notify you using prominent means such as by email notice sent to the email address specified in your account or by posting a notice through its website.  Modifications will become effective on the day they are posted unless stated otherwise.

Your continued use of our Services after changes become effective shall mean that you accept those changes. Any revised Privacy Policy shall supersede all previous Privacy Policy.  The terms and conditions contained within Direct CBD Online’s Terms & Conditions are incorporated herein.